Retail Innovation - Ariel Thi

Kering’s partnerships in China mark a shift in luxury: stores now communicate brands’ ethical and sustainable commitments. As a Global Branding and Fashion Communication Specialist based in Milan, the strategic moves of the major conglomerates are not just news – they are the blueprints for the future of our industry. …

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Hi, I’m Thiri (ArielThi) — a freelance brand strategist and creative director passionate about shaping bold narratives for fashion-forward and purpose-driven brands. Since 2018, I’ve helped labels, designers, and creatives craft digital identities that resonate, inspire, and grow. Whether you’re launching a new collection or redefining your brand voice, I’m here to turn your vision into a compelling story.

✨ “You master the collection. I define the narrative. Then, I drive the growth.”

Scene & Seen: Ariel_Studio FW Diary

Fashion Hub

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