I am Thiri Tun, a Global PR & Fashion Communication Specialist and International Marketing Educator based in Milan. With over 8 years of experience in branding, styling, and creative direction, I have collaborated with leading fashion brands, media platforms, and educational institutions. As the Founder of Third Gen Empire Art Campus in Myanmar and an educator at Università MAB, I am passionate about guiding students to combine creativity, strategic thinking, and professional skills, preparing them to excel in the global fashion industry.
My Teaching Philosophy
I believe that fashion education should inspire students to think critically, innovate creatively, and act with confidence. My goal is to cultivate learners who are both problem-solvers and strategic thinkers, capable of navigating the evolving demands of the fashion industry.
I prioritize a dynamic, inclusive, and collaborative learning environment, where students feel empowered to experiment, share ideas, and learn from both successes and challenges. By integrating mentorship and practical exercises, I aim to nurture their unique voices while instilling professional standards.
Preparing students for real-world challenges is central to my approach. Through hands-on projects, industry simulations, and exposure to global trends, I equip students with the practical and creative skills necessary for careers in branding, PR, styling, and sustainable fashion practices.
Curriculum & Courses
Fashion Styling & Communication
Fashion History: This course covers fashion history from the late 18th century through the 1960s, including key periods like the “Edwardian Era” and “The Roaring Twenties”. It also includes a project on the impact of style icons.
Fashion Styling (Sustainability Focus): An introduction to sustainable fashion, exploring the evolution of consumption and providing an overview of Corporate Social Responsibility (CSR) and the Sustainable Development Goals in the fashion and luxury sectors. Students also work on their own campaigns.
Fashion Communication (Digital Tools): This course helps students master key digital tools like Adobe InDesign and Photoshop for effective fashion communication. Students practice creating and naming files and develop skills for various projects.
Fashion Communication (Research Methods): This course teaches students to identify and anticipate trends before they become mainstream. It also covers the fundamentals of sociology and quantitative research methods to help students write project theses and conduct research.
Fashion Communication (Press & PR): This module focuses on the significance of effective communication in the fashion industry, including brand positioning and exploring the importance of a consistent brand image. Students study successful and unsuccessful campaigns and create their own campaigns.
Fashion Communication (Event Management): This course provides an introduction to the different types of fashion communication, tools, and the process of event management. Students work on case studies and develop their own campaigns.
Fashion Communication (Digital Fashion): This course explores the relationship between fashion and digital technology. Students learn how digitalization has transformed the industry, including e-commerce and digital retail, and they analyze case studies of designers using technology to push creative boundaries
Fashion Design Technology
Fundamentals of Fashion Design: This course focuses on the foundational principles of fashion design, from initial research and concept development to creating a portfolio. Topics include choosing a theme, sources of research, creating mood and storyboards, and designing with consideration for silhouette, proportion, and line.
Fashion Styling: This course introduces students to the various types of styling, research resources, and the process of producing a photoshoot from start to finish, including creating a mood board.
Fashion History: A journey through fashion history from the late 18th century to the 1960s, exploring different eras, iconic fashion movements like “The Roaring Twenties” and “The New Look,” and influential style icons such as Elizabeth Taylor and Audrey Hepburn.
Drawing / Fashion Illustration: This course focuses on developing core drawing skills for fashion, including drawing with lines, tone, shape, and volume. Students learn about perspective, space, and figure drawing with an emphasis on proportion.
Fashion Glossary: This course provides students with a comprehensive overview of fabric construction, textile fibers, and surface design methods like hand embroidery.
My Role: As the lecturer for these courses , my role was to develop and teach the full curriculum, guide students through project development , and mentor them through to final presentations. I focused on integrating real-world practices into the classroom, ensuring students were well-prepared for the industry.
Teaching Methods in Action
Practice-Based Learning: I use project-based learning to bridge theory and practice, giving students hands-on experiences that simulate real-world fashion scenarios. For instance, the “Schiaparelli Fragrance Launch” and “PR New Collection Launch Event Proposal” projects require students to research a brand, develop a creative concept, and produce a comprehensive professional proposal. These proposals include brand history, a press release, and detailed event planning, giving students insight into the complete workflow of fashion marketing and PR campaigns.
Example 1: Research & Analysis: The “Marketing Mix Report LOEWE” is a key exercise in teaching strategic thinking. Students analyze a major luxury brand by examining its identity, target market, and sustainability efforts. This project emphasizes critical research skills and analytical thinking, helping students understand how global brands operate and make strategic decisions.
Example 2: Foundational Skills: I also focus on core design and styling concepts through targeted assignments. In the “Color Complement Assignment,” students explore fundamental color theory to inform design and styling choices. Similarly, the “Styling Analysis (Dove Cameron)” teaches students to evaluate body types, styling techniques, and outfit composition for specific occasions. These exercises strengthen foundational skills that are essential for any professional in fashion communication and styling.
Student Work & Outcomes
Testimonials:
Thiri’s guidance transformed my approach to fashion marketing, giving me the confidence to launch my first campaign independently.
Nan Mway
Her mentorship seamlessly integrates creativity with industry knowledge, preparing students for global careers.
Thiha
Thanks to Tr. Thiri, my experience at Third Gen Empire was smooth and highly valuable. I gained practical skills and confidence in my creative abilities. Yanmin, BA Student
I am honored to have studied under Tr. Thiri at TGE. As a Fashion Styling and Communication student, her dedication helped me secure a scholarship at The Academia di Moda. Her mentorship has been remarkable throughout my journey. May Thiri
TGE was my first introduction to fashion education in Myanmar, and studying under Tr. Thiri gave me invaluable knowledge and confidence in my creative skills. Her guidance truly shaped my career path. - Sophia
Call to Action
For mentorship, workshops, or collaboration opportunities, contact me here.
CV / Resume
My expertise spans Branding, Communication & PR, Digital strategy & marketing, Styling, sustainable fashion, and creative mentorship.
Comments
Keep working ,great job!